AI Systems for Trades Businesses
BackCraft installs automated systems into your trade business that respond to enquiries in 60 seconds, follow up every quote, and generate Google reviews — while you're on the tools.
The cost of doing nothing
The real problem
Three things are quietly costing the average sole trader tradesperson between £15,000 and £40,000 a year. None of them are your fault. All of them are fixable.
You're under a sink when an enquiry comes in. It hits voicemail. You call back two hours later. They've already booked someone else. This happens every week.
Est. cost: £10,000–£18,000/yrYou send a quote and wait. Maybe one follow-up call a week later. The customer books whoever followed up on Thursday. You had a better price. Didn't matter.
Est. cost: £8,000–£14,000/yrYou do great work. Customers say they'll leave a review. They don't. Your competitor with 80 reviews ranks above you in Google Maps. You never see those enquiries.
Cost: Ongoing lost inbound leadsThe BackCraft Starter Pack
No coding. No new apps to learn. No staff needed. These run silently in the background while you get on with the job.
Every enquiry gets a personalised SMS reply in under 60 seconds — written by AI, sent automatically, at any hour of the day.
Automated chasers at Day 3, Day 7, and Day 14 after every quote. You stop losing jobs to silence.
Job complete? Two hours later, the customer gets a direct link to your Google review page. 50+ reviews a year without asking anyone directly.
Instant booking confirmation, 24-hour reminder, 2-hour reminder. Wasted journeys are nearly eliminated.
Past customers receive a timely, personalised message when the season is right. October boiler checks. Spring maintenance. Revenue on autopilot.
The process
BackCraft handles every part of the build and setup. You carry on working.
A 30-minute call where I find exactly where your business is losing money. No pitch — just honest questions and a clear picture of what fixing it would be worth to you.
All five workflows built, configured for your business, and tested end-to-end across three weeks. I handle every technical step — you don't need to do anything except exist.
A 90-minute handover session, a simple one-page guide, and a monthly check-in to keep everything running and add new workflows as your business grows.
The numbers
These are conservative estimates. Most clients see results from the first workflow within the first week.
| Revenue impact | Per year |
|---|---|
| Extra jobs won — faster response | +£18,200 |
| Higher quote conversion (+10%) | +£12,500 |
| No-shows prevented (~1/month) | +£4,800 |
| Seasonal reactivation campaigns | +£2,250 |
| Total conservative annual upside | +£37,750 |
The figures on the left are conservative estimates based on real industry data. In the free audit call, we work out your specific numbers — based on your trade, your volume, and where your business is leaking money right now.
Pricing is discussed on the call, once you've seen what the system would actually be worth to you. There are no surprises and no pressure.
Book the free audit call →All figures are conservative estimates based on industry benchmarks. Individual results will vary by trade, volume, and local market.
Get started
A 30-minute call, no charge, no obligation. I'll ask you three questions about how your business currently handles enquiries, quotes, and reviews — and show you exactly what fixing each one would be worth.
What happens next: You'll hear back within one working day to book a time that suits you. The call is by phone or video — whichever you prefer. There's no pitch until you've seen the numbers.